Peugeot Frères Industrie acquires Monbento

OC&C advises Établissements Peugeot Frères and Peugeot Frères Industrie on Monbento deal

OC&C is pleased to have acted as an advisor to Établissements Peugeot Frères and its subsidiary Peugeot Frères Industrie in their acquisition of a controlling equity stake in Monbento. Peugeot Frères Industrie will purchase Monbento shares from the company’s senior management and venture capital firm Newfund. The firm designs and markets picnic equipment and accessories, including lunch boxes, cool boxes, flasks and accessories, focusing on practicality and design. Monbento operates out of 70 countries and 40 per cent of its €6.5m total revenues consist of online sales. The firm’s main markets are France, China and Germany. This investment allows Peugeot Frères Industrie to broaden its business reach to take on the tableware and kitchenware market, where it has existing operations via Peugeot Saveurs, a group company.

OC&C advised Établissements Peugeot Frères and Peugeot Frères Industrie with commercial due diligence work during the sales process and supported management teams with the value creation plan. OC&C has extensive expertise across the FMCG and Foodservice landscape from our work with retailers and consumer good leading brand owners.

For more details on this transaction or OC&C’s broader experience in this space get in touch.