战略如何成为一个可以推广的故事？又如何识别和利用有吸引力的利润池？如何通过全球平台创造本地相关性？这些只是我们帮助客户弄清真相的一些紧迫问题。
在过去 35 年里，我们与行业领先企业（从大型场外和场内零售商到重要的饮料专家）进行了广泛合作，对主要客户渠道有了全面的了解。我们的团队在品类增长和市场策略方面拥有丰富的经验。我们为能够在渠道关键点、大客户管理、商业效率、贸易条款和网络优化方面为客户提供支持而感到非常自豪。
我们能提供 什么帮助
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01
整体业务增长和竞争定位
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02
品牌和产品组合开发
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03
重新定义您的制造策略
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04
利用数字技术在销售和营销中的潜力
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05
地域和渠道扩张
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06
市场路线和渠道策略
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07
重新思考商业职能和销售队伍的有效性
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08
最大化合作机会的价值
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09
收购、协同效应评估、整合和撤资
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10
战略组织设计与变革
联系我们的 啤酒、葡萄酒和烈酒 团队
联系我们的 啤酒、葡萄酒和烈酒 团队
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The Global 50
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星期四 19th 1 月 2023
Opportunities & New Frontiers in Pet
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星期一 10th 10 月 2022
The OC&C Global 50 2022
In our 20th edition of the Global 50 report, we take a look at how the world’s 50 largest FMCG businesses have fared whilst...建议性文章
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星期四 14th 11 月 2024
The Ingredients Landscape: Growth, Trends and Opportunities
The ingredients market is experiencing robust growth, driven by evolving consumer preferences and structural market dynamics. As of 2024, the global ingredients market, particularly...
星期一 30th 9 月 2024
The New Codes of Premiumization
Over the past two decades, premiumization has been a driving force in the alcoholic beverage industry as consumers are increasingly looking to higher-quality products....
星期三 28th 8 月 2024
Investing in Consumer Apps: The Next Hotspots for Growth
In our latest thinking, we’ve identified the next cohort of consumer apps that represent hotspots for investment.
星期三 19th 7 月 2023