与食品和饮料专家一起为您的战略增添动力
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自 35 年前成立以来,食品饮料一直是我们的核心行业。从那时起,我们就一直在帮助品牌、自有品牌和农业企业中的新兴企业、国民品牌以及世界领袖、领导者。我们的经验和专业知识涵盖整个价值链,从源头供应一直到客户交易。我们与零售商、食品服务企业和零售/预售企业合作,从而确保我们对主要客户渠道有全面的了解。

我们还跨越了人用食品和饮料的范畴,成为全球宠物食品市场领先的咨询公司。通过与领先的数字企业合作,我们始终领先一步,发展我们自己的专有洞察力,以确保我们站在技术和消费者行为变化的最前沿,为我们的客户创造机会。

我们能提供 什么帮助

  • 01

    整体业务增长和竞争定位

  • 02

    品牌和产品组合开发

  • 03

    最大限度地发挥自有品牌的潜力

  • 04

    利用数字技术在销售和营销中的潜力

  • 05

    地域和渠道扩张

  • 06

    市场路线和渠道策略

  • 07

    重新思考商业职能和销售队伍的有效性

  • 08

    最大限度地提高与零售和批发贸易的客户合作关系的价值,包括品类管理和商业条款

  • 09

    收购、协同效应评估、整合和撤资

  • 10

    战略组织设计与变革

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建议性 报告

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星期五 15th 11 月 2024

The Global 50

Our annual Global 50 report, now in its 22nd year, provides an independent snapshot of the financial performance of the world’s FMCG powerhouses, uncovering...
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星期四 2nd 11 月 2023

The OC&C Global 50 2023

2022 was a year of rampant inflation – but the largest consumer goods businesses were able to drive record revenue growth by successfully passing...
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星期四 19th 1 月 2023

Opportunities & New Frontiers in Pet

In our latest consumer insight, we partner with global investment bank and M&A specialist Harris Williams to dig deep into the pet market.
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星期一 10th 10 月 2022

The OC&C Global 50 2022

In our 20th edition of the Global 50 report, we take a look at how the world’s 50 largest FMCG businesses have fared whilst...
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建议性文章

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星期四 14th 11 月 2024

The Ingredients Landscape: Growth, Trends and Opportunities

The ingredients market is experiencing robust growth, driven by evolving consumer preferences and structural market dynamics. As of 2024, the global ingredients market, particularly...
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星期一 30th 9 月 2024

The New Codes of Premiumization

Over the past two decades, premiumization has been a driving force in the alcoholic beverage industry as consumers are increasingly looking to higher-quality products....
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星期三 28th 8 月 2024

Investing in Consumer Apps: The Next Hotspots for Growth

In our latest thinking, we’ve identified the next cohort of consumer apps that represent hotspots for investment.
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星期三 19th 7 月 2023

Winning through the squeeze

The last 12-18 months have seen global levels of inflation that we haven’t experienced for 40 years, which has required rapid and drastic actions...
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