凭借极具吸引力的市场基本面、新兴品类和颠覆空间,家居成为了增长的源泉。
frame corner tl frame corner tr frame corner bl frame corner br

家居和休闲品类正在经历重大变革——数字营销和销售正在颠覆传统的实体模式。如果需要利用这一快速增长的渠道力量,我们深知我们非常适合这项工作。

从大型跨国公司到创新型初创企业,我们与众多类别的企业合作。这段经历让我们对如何在这些类别中获胜有了独特的理解。甚至适合一个高端运动器材品牌的发展方式无法照搬到一个大众家具零售商身上。

我们能提供 什么帮助

  • 01

    整体业务增长和竞争定位

  • 02

    品牌和产品组合开发

  • 03

    利用数字技术在销售和营销中的潜力

  • 04

    优化全渠道模式

  • 05

    地域和渠道扩张

  • 06

    市场路线和渠道策略

  • 07

    重新思考商业职能和销售队伍的有效性

  • 08

    收购、协同效应评估、整合和撤资

  • 09

    战略组织设计与变革

frame corner red tl frame corner red tr frame corner red bl frame corner red br

联系我们的 家居和休闲 团队

建议性 报告

查看所有报告

星期四 2nd 11 月 2023

The OC&C Global 50 2023

2022 was a year of rampant inflation – but the largest consumer goods businesses were able to drive record revenue growth by successfully passing...
阅读报告

星期四 19th 1 月 2023

Opportunities & New Frontiers in Pet

In our latest consumer insight, we partner with global investment bank and M&A specialist Harris Williams to dig deep into the pet market.
阅读报告

星期一 10th 10 月 2022

The OC&C Global 50 2022

In our 20th edition of the Global 50 report, we take a look at how the world’s 50 largest FMCG businesses have fared whilst...
阅读报告

星期三 22nd 6 月 2022

Sobering up

Spirits and beer brands know things need to change. People are drinking less and buying differently. The industry must respond quickly to this incoming...
阅读报告

建议性文章

查看所有文章

星期一 30th 9 月 2024

The New Codes of Premiumization

Over the past two decades, premiumization has been a driving force in the alcoholic beverage industry as consumers are increasingly looking to higher-quality products....
阅读文章

星期三 28th 8 月 2024

Investing in Consumer Apps: The Next Hotspots for Growth

In our latest thinking, we’ve identified the next cohort of consumer apps that represent hotspots for investment.
阅读文章

星期三 19th 7 月 2023

Winning through the squeeze

The last 12-18 months have seen global levels of inflation that we haven’t experienced for 40 years, which has required rapid and drastic actions...
阅读文章