近年来，人口结构的变化、消费者行为的变化和技术的进步推动了新兴旅游的趋势。要想在这个竞争环境中蓬勃发展，第一步是要识别这些趋势。 第二步对其加以利用。这就是我们的优势所在。
在我们的战略项目中，我们与旅游运营商、旅行社、公共和私营运输企业以及其他子行业密切合作。我们与技术业务部门紧密合作，将我们在更广泛的消费领域的经验与对数字主导型企业成功之道的敏锐洞察力相结合。
我们能提供 什么帮助
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01
定价——通过收益管理、动态定价、认知定价，帮助客户从库存中实现价值最大化。
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02
忠诚度——彻底改变提高客户忠诚度的方法。
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03
客户关系管理（CRM）、细分--通过可操作的、以数据为导向的细分，加深对客户的了解。
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04
渠道策略——提供数据驱动的原则来优化直接和第三方渠道，从而实现整体价值的最大化。
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05
绩效改进——帮助管理团队优先考虑可操作的商业价值驱动因素和客户体验改进。
联系我们的 消费者旅游 团队
联系我们的 消费者旅游 团队
Industry Contact
建议性 报告
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星期一 6th 11 月 2023
Building loyalty through paid memberships & subscriptions
An increasing number of travel, leisure, and hospitality businesses are launching paid membership and subscription programmes. Many are finding that giving customers exclusive benefits, rewards,...
星期二 21st 4 月 2020
Keep calm and play on: The rise of Digital Leisure
Perspectives on the growth of Digital Leisure and the characteristics of a winning model
星期五 22nd 3 月 2019
The OC&C Fundex 2019: How was it for you?
Hospitality & Leisure is a fantastically diverse sector, but one thing unites every single leisure brand out there – the importance of creating a...
星期四 28th 9 月 2017
Taking a serious look at fun
People in China’s growing middle class are working longer and harder, and so they are placing greater emphasis on leisure as well as spending...建议性文章
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星期四 20th 6 月 2024
Calmer Waters Ahead?
As we emerge from our post-Covid era, travel has walked a turbulent recovery path. Multiple barriers such as high-cost inflation, labour shortages and global...
星期五 22nd 3 月 2024
The Future of Personalised Pricing
As an approach to price management, personalised pricing accounts for the fact that each customer has a unique set of needs and behaviours, with...
星期日 23rd 7 月 2023
Riding the AI wave in Travel and Accommodation
Last week, our Travel and Accommodation team hosted a breakfast discussion with industry leaders, exploring how AI is impacting the sector and how brands...
星期三 10th 5 月 2023