娱乐的作用比以往任何时候都更加重要——提供轻松的解脱感、刺激的快感或纯粹的逃避现实。我们作为以人为本的企业深知，娱乐业始于人，终于人。
从客户细分到定价，再到忠诚度战略，我们对所有战略主题和关键问题都进行了深入探讨。我们的专家联手客户开展了各类消费活动，这表明我们在为大型、单一和多站点运营商提供战略和运营建议方面拥有丰富的经验。
我 们可以帮助谁
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01
电影院
我们为世界领先的影院品牌提供深厚的市场经验，帮助他们应对电影市场的周期性特点，例如劳动力优化。
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02
主题公园
我们帮助世界上一些最大的主题公园的高层管理人员解决从客户细分到定价等战略问题。
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03
博物馆和景点
我们的客户包括一些世界上最受欢迎、游客最多的景点。我们的业务通常侧重于定价、品牌货币化和零售战略等商业问题。
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04
健身房和康体中心
我们为一些知名健身房、健身俱乐部、水疗中心和体育俱乐部精心打造并加速提升竞争优势，解决从客户细分和市场战略路线到定价和忠诚度战略等关键挑战。 我们还因代表娱乐业所有子行业的买方和卖方支持私募股权进行商业尽职调查而闻名。
联系我们的 娱乐业 团队
联系我们的 娱乐业 团队
Industry Contact
建议性 报告
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星期一 6th 11 月 2023
Building loyalty through paid memberships & subscriptions
An increasing number of travel, leisure, and hospitality businesses are launching paid membership and subscription programmes. Many are finding that giving customers exclusive benefits, rewards,...
星期二 21st 4 月 2020
Keep calm and play on: The rise of Digital Leisure
Perspectives on the growth of Digital Leisure and the characteristics of a winning model
星期五 22nd 3 月 2019
The OC&C Fundex 2019: How was it for you?
Hospitality & Leisure is a fantastically diverse sector, but one thing unites every single leisure brand out there – the importance of creating a...
星期四 28th 9 月 2017
Taking a serious look at fun
People in China’s growing middle class are working longer and harder, and so they are placing greater emphasis on leisure as well as spending...建议性文章
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星期四 20th 6 月 2024
Calmer Waters Ahead?
As we emerge from our post-Covid era, travel has walked a turbulent recovery path. Multiple barriers such as high-cost inflation, labour shortages and global...
星期五 22nd 3 月 2024
The Future of Personalised Pricing
As an approach to price management, personalised pricing accounts for the fact that each customer has a unique set of needs and behaviours, with...
星期日 23rd 7 月 2023
Riding the AI wave in Travel and Accommodation
Last week, our Travel and Accommodation team hosted a breakfast discussion with industry leaders, exploring how AI is impacting the sector and how brands...
星期三 10th 5 月 2023