The Great Mall of China
Boom and Bust
Retail sales in China are still showing double-digit growth that is not only fuelled by rising consumer incomes but also a booming construction landscape. Hundreds of malls are being built each year in addition to the thousands already in existence. Some of the best malls in the world are being built by renowned developers – but are they all going to be successful? How important is it as a shopping channel? How do you select the right ones?